As a travel copywriter, I’m not against generative AI. Quite the opposite, in fact. Tools like ChatGPT are definitely useful for copy and content writing. I’ve been using them since they first came out, and here’s my experience of when to use ChatGPT for writing. Table of contents For research Instead of spending hours researching […]
Did you know the New York Times filed a lawsuit against OpenAI for plagiarism? ChatGPT had copied their content nearly word for word – it changed just one or two adjectives to make it look ‘original’. Now you may think this is an extreme example, but it actually happens a lot. And guess what? If […]
In this post, I’ll share 7 tips I’ve learned over my years as a travel copywriter about writing unique content. Becasue after 30+ years of the internet, is anything ‘unique’ these days? That’s especially true for something like travel copywriting. Articles about destinations are all too common, meaning you struggle to come up with unique […]